UBC Wellbeing Visual Identity
UBC Wellbeing visual identity components and wordmarks, for use on communication materials.
If you require one of these elements in an alternate format, please contact ubc.wellbeing@ubc.ca.
UBC Wellbeing Primary Mark
The UBC Wellbeing Primary Mark is the main identifyingmark and should be used on most applications. Please ensure that the mark is reproduced at a legible size.
The UBC Wellbeing Primary Mark is constructed from multiple elements of UBC’s overall brand visual identity. The mark utilizes UBC’s letterforms, brand colours (PMS 282 and PMS 298) and primary font (Whitney).
UBC Wellbeing Wordmark
In instances where the space provided is too small for the primary mark to be legible, or in special occasions when the use of the primary mark would be unsuitable, please use the UBC Wellbeing Wordmark.
UBC Wellbeing Priority Area Marks
The UBC Wellbeing initiative concentrates on five priority areas of health and wellbeing promotion. Each of these priority areas has a mark that aim to differentiate targeted promotional activities from each other.
These marks should be used for communication materials that are solely in one priority area. If an initiative comprises of more than one priority area, the main mark should be used.
